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Topshop & Nordstrom Team Up.



July 16, 2012

Just a few days after Target and Neiman Marcus announced their collaboration for the holiday season we get word of another partnership between retailers. This time the collaboration is between high-street UK based retailer Topshop known for fast fashion and Seattle-based department store Nordstrom.

Starting September 10, customers at select Nordstrom locations can buy select pieces from Topshop and Topman, the men’s store. Nordstrom.com will also carry Topshop/Topman merchandise. This is actually a nice opportunity for Topshop to reach a wider audience and for Nordstrom to bring in another customer. There are currently only 3 Topshop stores in the U.S., Chicago, Las Vegas, and the stateside flagship in SoHo. According to Topshop execs, this partnership is a test run of sorts before opening at The Grove in LA next year and possibly Miami in the future.

“Fast fashion implies cheap, and that’s not what we’re after,” said Pete E. Nordstrom, president of merchandising for Nordstrom. “It wasn’t about how we sell a bunch of really cheap T-shirts. It’s about how we deliver credible new fashion to the customer.” The Topshop collection at Nordstrom will have exclusive pieces that can’t be found at Topshop stores.

I’m excited to see what the offering will be. I just HAD to go to the Topshop in NY last summer after falling in love with the London version. Let’s just say I was underwhelmed, which seems to be the trend for European fast fashion shops opening in the states. (I won’t say names…ahem, H&M in Dallas.) It’s a battle of retail teams for holiday. Who’s going to get your vote…Neiman Marcus x Target or Nordstrom x Topshop?

Stores lucky enough to get Topshop:

Ala Moana (Honolulu, HI)
Barton Creek Square (Austin, TX)
Burlington (Burlington, MA)
Chandler Fashion Center (Chandler, AZ)
Dadeland Mall (Miami, FL)
Garden State Plaza (Paramus, NJ)
Irvine Spectrum Center (Irvine, CA)
Oakbrook Center (Oakbrook, IL)
Phipps Plaza (Atlanta, GA)
The Plaza at King of Prussia (King of Prussia, PA)
San Francisco Centre (San Francisco, CA)
South Coast Plaza (Costa Mesa, CA)
Southcenter (Tukwila, WA)
Valley Fair (San Jose, CA)

Check the NY Times for more details.

http://www.nytimes.com/2012/07/13/business/topshop-is-coming-to-nordstrom.html?ref=business

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Leave a Comment CATEGORIES | fashion. TAGGED: Collaboration, England, fast fashion, high street, Nordstrom, SoHo, Topman, Topshop, UK

Target x Neiman Marcus x 24 CFDA Designers. Whoa.



July 12, 2012

Say what?! This has got to be the hottest collaboration to hit the fashion world.

Target and Neiman Marcus (two of my favorite retailers. wink.) are bringing us designs from 24 CFDA fashion designers just in time for the holiday season! It was just announced Tuesday morning and everyone I know is très excited. There are so many great details about this venture, I don’t even know where to begin. Each designer will create 1 to 3 items for the collection but don’t expect only apparel. There will be home goods, menswear, and accessories (for people and pets) with the idea of gifting for the holidays. The list of designers is too amazing…

Alice & Olivia, Diane Von Furstenberg, Oscar de la Renta, Tory Burch, Proenza Schouler, Rag & Bone, Carolina Herrera and Jason Wu are among the top-notch list of designers.

If you’re like me you can’t wait til the items hit stores. I don’t even have all the details on product (those will be revealed later) and I am ready for the December 1 launch date. The cool thing is (well, one of many…) is that the whole offering will be available at both all Neiman Marcus and Target locations! It’s a great way for customers of both stores to cross-shop, as well as invite new customers to come into each store. Prices start at $7.99 and go up to $499. There will be digital, social media, print, and television advertising so I can’t wait to see how they use the cute exclamation mark logo everywhere.

Check out the full story on the Neiman Marcus blog NM Daily and Fashionista.com.

Update: Style.com has posted a cool video featuring behind-the-scenes of the photo shoot and commentary from the designers.

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Leave a Comment CATEGORIES | fashion. TAGGED: Alice & Olivia, Carolina Herrera, Christmas, Collaboration, December 1, Diane Von Furstenberg, Holiday24, Neiman Marcus, Oscar de la Renta, Rag & Bone, Target, Tory Burch

Missoni for Target? Yes Please.!



May 4, 2011

 

Target is known for their collaborations with designers, bringing high fashion the masses. This fall, September 13 to be exact, will bring the launch of Missoni for Target. Over 400 items in all product categories will be available to Target shoppers. Everything from apparel for men, women, and children to bedding and dinnerware will have items in the iconic Missoni zig-zag style prints. This collection reminds me of the partnership between Liberty of London and Target but with a more 1970s feel which is definitely a trend right now with all of the maxi skirts and wide leg pants we are seeing. Stores nationwide will have the Missoni merchandise. Target has done a number of successful collaborations with designers like Zac Posen and Proenza Schouler team and this project with Missoni looks to be another hit.

 

 

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Leave a Comment CATEGORIES | fashion. TAGGED: Collaboration, Missoni, stripes, Target

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